DP Retail offers 10% flat discount on all products
The company luring customers with surprise gifts, cash vouchers, and loyalty points
image for illustrative purpose
DP Retail, a subsidiary of Darwin Platform Group of Companies (DPGC), has announced an offer of 10 per cent flat discount across all product range on any purchase you make for the entire month of August. In addition, customers would receive surprise gifts, cash vouchers, and loyalty points to have a great shopping experience. The FMCG business runs on thin margins and such a scheme to benefit customers is the first of its kind. One needs to click a selfie at DP Retail backdrop with the stores carry bag. The contestant will get an exciting gifts and winners will get a chance to get featured in Sunday edition and be part of our advertisement campaign or win gift vouchers. Also, the customer would be invited on 15th August at company's Retail store launch.
With 2,500 square feet, the company's first self-owned store at Andheri boasts of an optimal mix of national, regional, local and private label quality brands at competitive and concessional rates with loyalty and promotional schemes. DP Retail plans to have a pan-India presence with 50 lakh square foot space in the next few years. The company plans to invest Rs 1,000 crore in FY 21 to reach out to other Indian cities. It has also allocated Rs 100 crore towards market penetration across the omnichannel retail business including an innovative franchise model. The company, through its robust procurement policy, would encourage and empower local growers, traders, manufacturers, and skills to increase their sphere of influence and get the best price for their products and services.
Given the rising consumerism in Metros like Mumbai, has entered into retail space with the launch of its first megastore at DP Nagar, Andheri West here. At the launch ceremony, famous Bollywood actress Huma Qureshi inaugurated the retailer's first store. The company would be opening other self-owned exclusive stores at Bhandup, Goregaon, Jogeshwari, Sion, and Worli soon.